An invaluable guide for practitioners seeking clarification and true innovation

We’re excited to announce the release of the latest book written by our CEO, Mark Kritzman. A Practitioner’s Guide to Asset Allocation seeks to describe several important innovations that address key challenges to asset allocation, and to dispel certain fallacies.

You can get your copy of A Practitioner’s Guide to Asset Allocation direct from Wiley here, or pre-order from Amazon (official release date on Amazon is May 22nd).

A Practitioner’s Guide to Asset Allocation provides up-to-date guidance on both traditional and groundbreaking practices in the field. Written by a team of industry experts, this insightful, informative guide addresses key challenges, dispels myths, and explores the latest developments and their applications. Practitioners will find value in the straightforward approach to the field’s foundational concepts and innovations alike, bolstered by supplementary material that offers an additional level of detail. The authors tackle misleading research head-on, using logic and data to overturn common—and in some cases, pervasive—misconceptions, while showing how stubborn adherence to persistent fallacies impacts effectiveness and the attainment of long- and short-term goals.

Formalized 65 years ago with the publication of “Portfolio Selection” by Harry Markowitz, asset allocation as a field has seen tremendous innovation in application, punctuated by periods of uneven progress. Like any scientific field, a certain subset of research has led to fallacies taken as fact, and erroneous practices have infiltrated bedrock principles to negatively affect outcomes; this book brings clarity to confusion, and provides practical guidance for the path ahead.

  • Review the fundamental concepts of asset allocation
  • Dismantle common fallacies through logic and evidence
  • Explore recent advances innovations and the latest research
  • Consult supplementary materials to deepen your understanding

To fully grasp the latest technical and practical advances in asset allocation, it is important to first return to the basics and strengthen your understanding of the field’s conceptual underpinnings. By rooting out misinformation where it lives, you become better able to place real innovations in their proper context; A Practitioner’s Guide to Asset Allocation provides essential guidance that every practitioner needs.

By | 2018-06-08T14:28:31+00:00 May 5th, 2017|Kritzman's Corner|


  1. Myllynen Pentti May 18, 2017 at 2:54 pm - Reply


    Could you consider publishing this as Kindle book?



    • Savannah Smith May 22, 2017 at 11:04 am - Reply

      Hi Pentti,

      We’re currently looking into publishing this book as a Kindle and will update our readers when and if that happens!

    • Savannah Smith April 30, 2018 at 1:24 pm - Reply

      Hi Pentti,

      We have since released the book in Kindle format! You can find it on Amazon.

      Please let me know if you have any questions,


Leave A Comment